On this page, you will find all available E2 podcast episodes.  Episodes are ready-to-play below, and are available for download.


Mitchell Stern, is a co-founder of Station - a Canadian category leader in cold brew coffee, and a beverage company at the forefront of quality and functionality.  In this EP, we talk about the company's rise of its amazingly popular Station Cold Brew coffee, how Mitch and his other co-founders came to the CPG world without any prior industry experience, the advantage of being naive, and the exciting world of CBD and other budding beverage trends. 

EP sponsor: https://unboundmerino.com/ 

Farhan Thawar is currently VP, Engineering at Shopify after the acquisition of helpful.com, where he was co-founder and CTO. He is an avid writer and speaker, recently named one of Toronto's 25 most powerful people. In this episode, we discuss Farhan's journey growing Helpful.com, his approach to finding and hiring talent, the shortcomings of doing interviews, Shopify's unique work culture, the importance of building mental models, and much more. 

EP sponsor: https://unboundmerino.com/

Eric Arnold is the founder, and CEO of Planswell. The financial planning company disrupting traditional financial advisory, has raised over $18 million to date, and built over 200,000 financial plans for customers all over the globe. In this one, we dive into a variety of topics, including raising capital from a strategic investor vs. a VC; myths with regard to financial planning and financial literacy; the misalignment of incentives that exists between financial advisors and their clients, how to create viral content on LinkedIn, and much more.

EP sponsor: https://eotoronto.ca/

Chad Olin is the founder of Cuba Candela. After receiving an MBA from Harvard Business School, Olin decided to pursue his passion for travel, launching CUBA CANDELA in 2016. And, in this EP we talk about his transition from Wall Street to entrepreneurship, meditation self discovery, and insulating yourself from negative emotions, the history of the Cuban revolution and the impact of US politics, building a business at the intersection of experience and impact, and more. Enjoy! 

EP sponsor: http://www.eotoronto.ca/

Nadeem Nathoo, is the co-founder of of The Knowledge Society (TKS), a human accelerator focused on exponential technologies as tools to solve humanity’s most important problems. His ultimate goal is to completely rethink the way young people learn and develop globally. In this episode, we dive into "learning 2.0", social media use, philosophies around thinking and doing, perceived risk vs. actual risk, and more - we also discuss how to network effectively, and why the bar for feeling uncomfortable is at an all time low.

EP sponsor: http://www.eotoronto.ca/

Kundan Joshi is the founder and CEO of The AppLabb, a leading app innovation firm and winner of the 2019 Top Mobile App Developer Award for Canada and US. AppLabb has built over 500 apps for brands like Unilever, Samsung, Dell, RBC, and others. In this EP, we dive into a wide range of topics, including the power of use case selling, quantifying success and determining what success means to a company, the dangers of vanity metrics, the power of saying "NO", and more. Enjoy!

EP sponsor: http://www.eotoronto.ca/

Matt Arevalo is the co-founder of Lootcrate, the fastest growing private company in 2016, and certainly one of the most unique direct to consumer businesses, built on the rise of fandom. Founded in 2012, Lootcrate partners with industry leaders in entertainment, gaming, interactive experiences and more. In its first five years of operations, Loot Crate delivered over 14 million crates to fans all over the globe. In this EP, Matt shares how he and his partner Chris got started, how the company expanded, Lootcrate's experience raising venture funding, his new role as chief innovation officer, and why at the core, it is all about delivering an amazing experience for the customer.

EP sponsor: http://www.eotoronto.ca/

Kevin Oulds and Erin Bury are the co-founders of Willful -arguably the smartest, most cost-effective way to get a will done fast - without a lawyer, or the lofty fees that come with one. Kevin planted the seed for Willful in 2017 after an unexpected death of a family member. In this episode, Erin and Kevin share their experience building a start-up as a couple, why so many of us still don't have a will, and how growing a company in the "death space" can be both exciting and challenging. Enjoy! 

EP sponsor: https://eotoronto.ca/

Melanie Travis, is the founder and CEO of Andie Swim, one of the fastest growing direct to consumer brands on the web. In this EP,  Melanie discusses her shift into entrepreneurship from a background in film and comparative literature; the pain points surrounding the traditional women's swimwear shopping experience; the importance of a good manufacturing partner that can scale with your business; and actor Demi Moore's involvement as an advisor and early investor in the company.

EP sponsor: http://www.eotoronto.ca/

Chelsie Lee, is the co-founder and CEO at Shipsi, which empowers retailers with a new ability to offer instant shipping without worrying about logistics.  In this EP, Chelsie dives into the business model powering the company's technology, Shipsi's growth in the face of Amazon and its Prime Now offering, her experience raising capital as a first time female founder and much more. 

EP sponsor: http://www.eotoronto.ca/ 

Saud Juman is the founder, and former CEO of Policy Medical - a  company he birthed in his mother's basement over 17 years ago. In this episode, we get into Saud's duties as a founder and then CEO, and why those two roles are very different; his motivation for selling the business; how the company prepared itself for sale; why Saud wanted an all cash deal and why he was adamant about not making specific concessions during deal talks; life after his big exit, and much more.

EP sponsor: https://eotoronto.ca/

Jesse Horwitz is a co-founder and co-CEO at Hubble, one of America’s fastest growing direct-to-consumer e-commerce companies. Hubble is a new brand of contact lenses, founded on the basis of offering high quality, affordable lenses. Horwitz and his co-founder Ben Cogan have helped Hubble grow exponentially, and extend the brand's footprint around the world. In this episode, we get into how Hubble raised over $7 MIL pre-revenue funding, the company's impressive investor list, trends related to media buying and customer acquisition, and much more. Enjoy! 

EP sponsor: http://www.eotoronto.ca/

Dan Demsky, is a co-founder at Unbound Merino - one of the fastest growing direct to customer apparel brands on the web. In a world dominated by fast-fashion, Unbound is slowing things down by producing timeless, versatile pieces that are designed to last. In this episode, we discuss the company's amazing start on Indiegogo, what it took to create that first pitch video, Dan's system for selecting the right manufacturer overseas, business with best friends, and more. 

EP sponsor: www.nextcanada.com

Josh Hix, is the Co-Founder and former CEO of Plated. To date, Plated has shipped millions of meals to over 95% of the United States. Now partnered with the Albertsons, the company has created the first truly omni-channel meal kit experience. In this episode, we discuss the origins of the company and the growth of the meal kit space, the company's experience on Shark Tank, the role and importance of software, and of course, the big sale to Albertsons in 2017. Enjoy! 

EP Sponsor: www.nextcanada.com


Lisa Owen, is the co-founder at one of Canada’s most promising e-commerce businesses, Rent Frock Repeat. Lisa's team is turning the retail model on its head, and leading the sharing economy while ensuring women across Canada of any age, race, or economic status have the opportunity to access amazing fashion while also reducing their collective carbon-footprint. In this episode, we dig into the burgeoning world of "renting fashion", discussing the likes of Rent the Runway, Gwynnie Bee, Stitch Fix, and more; Lisa's take on business partnerships, her experience fund raising, the company's appearance on Dragon's Den, why fashion is the second biggest polluter on the planet and what Lisa's company is doing about it.

EP Sponsor: www.nextcanada.com 

Heidi Reimer-Epp turned her passion for sustainability into Botanical PaperWorks, an award-winning business guided by environmental sustainability and practices. The company manufactures and markets eco-friendly seed paper that grows into flowers, herbs and vegetables when planted in soil. As CEO and co-founder, Heidi has overseen Botanical PaperWorks from start-up to international success story. In this short EP, Heidi and I discuss, the business of paper, why content generation is key, Heidi's initial dream to one day IPO, and more. 

Sponsor: https://espressocapital.com/ 

From T-shirts, to Golf Courses, Security Cameras, Insurance, Athletic Footwear & Apparel, and more recently, SpringFree Trampolines, Steven Holmes has put together a remarkable career. In this episode, we discuss Steven's involvement in the origins of ClubLink, his pivot into entrepreneurship, GOBA Sports Group, his experience with Guy Raz on 'How I Built This', and the ever increasing success of SpringFree trampoline; a brand that has completely transformed the nature of backyard play.

Sponsor: https://espressocapital.com/ 

Named one of Forbes' “Top Networkers to Watch,” Jayson Gaignard is the founder of one of the world’s most exclusive events for entrepreneurs, Mastermind Talks. His invite-only 3 day retreat has a lower acceptance rate than Harvard University. Jayson has been featured in Entrepreneur Magazine, Business Insider, and Tim Ferriss’s best selling book, Tools of Titans.  

In this EP, we discuss Jayson's transition from running a business he hated, to launching MMT, how he went about finding alignment, why money and happiness scale differently, why it's not about how many people you can count IN your network, but how many you can actually count ON, and much more. Enjoy!  

Sponsor: https://espressocapital.com/

Shant Mardirosian, is the founder of The Burgers Priest - arguably the biggest Canadian burger success story in recent memory, and a chain that has changed the entire culture of the food scene. Shant, a dedicated christian, went from pastoral ministry into entrepreneurship, and his story is unbelievable. In this episode, we get into Shant's journey, which begins with his desire to find purpose, his experience dealing with fear and burnout, the company's recent exit, and much more. Enjoy!

Tyler Handley is the Co-Founder and CEO of Inkbox - Canada's most heavily trafficked Shopify store, and a company on a mission to allow people around the world to express themselves without regret. In this episode, we talk about the creation of an entirely new business category, Inkbox's Kickstarter success, finding the right venture capital firm and how to vet different prospective venture partners, experimenting with customer acquisition channels, how to spot Instagram falsehoods, the dangers of ego, and much more. Enjoy! 

Mike Gettis, is the CEO and co-founder of Endy, Canada's fastest-growing vertical e-commerce company and market leader in the online mattress space.  In this episode, Mike and I discuss his move from oil and gas into entrepreneurship, Endy's approach to growth vs. that of its American rival Casper's, customer experience and what businesses can learn from going to Disneyland, the company's appearance on Dragon's Den, lining up investment from celebrities and athletes, and more. Enjoy!  

Jon Voigt is the CEO and Co-Founder of Agility CMS, a cutting edge Cloud based Content Management System, bringing flexibility and ease to the world of website development and management. Jon is also the host of the Agile Living Podcast, a show devoted to being more flexible, adaptable, and ready for change. In this short episode, we touch on Jon's new podcast, his incredible up and down 16-year journey as a software entrepreneur, and the challenges related to rapid growth, business partnerships, and personal health. 

What is it like to grow a company out of your basement into an asset worth $1 Billion?  SOTI Inc., is the world's most trusted provider of mobile and IoT device management solutions. The business has 17,000 enterprise customers supported by offices all over the globe - and, surprisingly,  has never raised venture capital. In this episode, we discuss Carl's "no exit" mindset, the danger of Canadian companies selling to foreign buyers, why SOTI turned down an acquisition offer from Microsoft, why Shopify isn't a real role model for Canadian tech, and much more.

In this episode, Adam narrates a highlight reel from great guests such as Paul Jarrett, Michael Hyatt, Alex Ikonn, Alan Smith, and others. 

Strategyzer is a content beast, with best-selling books,  technology platforms, an app, online training, in-person workshops and of course, the Business Model Canvas itself, which is used by millions of entrepreneurs and enterprises around the globe. Strategyzer's books,  Value Proposition Design,  and Business Model Generation have sold over 2 million copies in 40+ languages. In this episode, the company’s co-founder Alan Smith, discusses how he went from a design guy in the agency world, to an entrepreneur offering arguably, the most simple, practical, and effective business tools in existence today.

Dean Brauer is the Co-founder and EVP, of UK-based goHenry. goHenry is an innovative consumer internet and FinTech business with a mission to help millions of kids understand and manage money. There is some amazing discussion on GoHenry's emotional connection to the two most important things in many people's lives - money and children. We also talk about how that's helped the company build and foster a connection with its community of customers - which in 2016, culminated with a world record equity crowd funding raise of 4 million GBP.

Andrea is a Scale Expert, a Multi-Exit Entrepreneur, with over 25 years of experience in technology  - She has built three start-ups from zero to successful exit, including Proponix, which grew from O to $175 million in just 24 months.  Andrea is also largely credited for helping one of the biggest telecom companies in Canada navigate through Y2K. In this wide ranging episode, we talk with Andrea about the keys to scaling up, her multiple exits, why hiring for mindset trumps skillset, the importance of balance to avoid burn out, the failure of Google Health, and much more.

Justin Thouin is the Co-Founder and CEO of LowestRates.ca, one of the fastest growing companies in Canada. Justin calls LowestRates.ca "the expedia of personal finance”. The site compares prices on things like mortgages, car insurance, and credit cards.  In this episode, Justin discusses Fintech, Canada's lack of financial literacy, and why Canadians typically don't comparison shop for financial products; the media's love and obsession with start-ups that raise capital vs those that bootstrap, starting something on the side vs. jumping in with lazer focus, and more. 

Alex has co-founded several businesses (Luxy Hair, Five Minute Journal, Productivity Planner) and also runs a creative agency called Dreamers & Creators,  based in London, UK. He shares all of his entrepreneurial and life activities with his wife and business partner, Mimi Ikonn, who is by all accounts, a major online celebrity. Alex and Mimi are also angel investors in great companies like Calm, and Tradesy. In this episode, we discuss Alex’s businesses, the serendipity that is the "Tim Ferriss Effect", growing a company through organic content, the difference between a lifestyle business and a real business, the importance of knowing one's purpose, and more.

Ami is the Co-Founder and CEO of Peekapak. The company's content is designed with early childhood education experts, teachers, and parents, with the help of students themselves. The former Procter & Gamble marketer, is now committed to the education space; helping children become successful, compassionate, and caring citizens. In this one, Ami and talk about the evolving education space, and what skills are critically important for kids as they learn and grow. We also talk about funding strategies, what investors tend to look for in a team, and Ami's experience in Silicon Valley with Imagine K12. 

Louis Felix Boulanger, is the co founder and COO of the budding Canadian-based fashion eyeglass retailer Bon Look. What started as a business online selling direct, has grown into an omni channel retail model with 22 stores, 300 employees, and growing. In this one, we talk all about the business of eyewear and Bon Look's start online before piloting a kiosk, then rapidly expanding with physical stores; how to get store expansion right, other cool eyewear disruptors like Ollie Quinn and Warby Parker, and why listening to what your customer demands can be pivotal to a company's success. 

Michael Hyatt is the co-founder of BlueCat Networks, which was sold to Madison Dearborn Partners, of Chicago, IL.   He serves as a board member and director of BlueCat, and ranks as one of Canada’s top entrepreneurs.  Michael also sits on the Board of Advisors of Georgian Partners, one of Canada’s leading venture capital firms and was a recipient of the Top 40 Under 40 award.   In this episode, Michael and I discuss various experiences at Bluecat,  the birth and sale cycle of companies and capital, entrepreneurship with a sibling, Michael's perspective on money, finding one's purpose, and more.

Lesley Stowe, a true Canadian food entrepreneur, and the founder of the infamous artisan crackers – Raincoast Crisps. The crackers are so popular, they’ve been  featured on Oprah’s list of favourite things and in Martha Stewart Living magazine. They’ve also been served in the White House.  In this short chat with Adam, Lesley shares stories about how she funded the venture early on, the importance of being in the right environment for your passion, and why she sold to Dare Foods, a family owned private company vs. a private equity firm.

Mike Bosworth, has been a thought leader within the field of sales for decades. He has designed several sales training programs for a number of fortune 500 companies, and is a seasoned author, speaker, entrepreneur, and sales philosopher. In this conversation, we hit on the power of stories and use case selling, what signals to look for to know whether a prospective buyer is warming up to your offering, how to relax buyer scepticism, the Hollywood story approach, and what it means when you hear a prospective client drop the F-bomb! (hint, it's a good thing).

Paul Jarrett is a Subscription Box Champion, Midwest entrepreneur, and Co-Founder and CEO of Bulu.  After a decade working on ad campaigns for Lowe's and Nike, Paul co-founded and launched Bulu Box with his wife, Stephanie in 2012. In this episode, Paul shares the unfiltered truth about his entrepreneurial experiences raising capital, scaling to $500k in MRR, self-awareness as CEO, and ‘subscription’ as a hedge against Amazon’s dominance. 

Alon Ozery co-founded Ozery’s Pita Break in 1996. What began as a small sandwich shop making homemade pitas, has grown to a major leader in the natural bakery industry in North America; with customers such as Whole Foods, Costco, and Starbucks. Recently, the company founded ‘Parallel', a sesame butter/tahini North American brand. In this episode, Alon talks about his company’s growth, hiring talent, ‘gluten’ the villain, mixing family with business, and what's next for the world of food.

Jordan Harbinger, once referred to as “The Larry King of podcasting,” is a Wall Street lawyer turned talk show host, social dynamics expert, and entrepreneur. After hosting a top 50 iTunes podcast for over a decade that enjoyed nearly four million downloads a month, Jordan has embarked on a new adventure: The Jordan Harbinger Show, where he deconstructs the playbooks of the most successful people on earth. What happens when a rookie podcaster interviews a true podcasting veteran? Adam sits back and the guest takes over!

Tequila Tromba is one of the fastest growing Tequilas in North America. In this episode, Adam speaks with founder Eric Brass -  talking all things Tequila of course. Topics include: the differences between a premium Tequila like Patron or Tromba and the rest, how the company got into the LCBO (the world's largest purchaser/ distributor of alcohol), the legalization of cannabis and the potential threat to the liquor business, and the very entertaining world of doing business in Mexico. 

Mark Bowden is one of the world’s top 30 Body Language Professionals, and the founder of TRUTHPLANE, a communication training company. Mark has an impressive client list of leading executives, politicians and CEOs of Fortune 500 companies. His popular TEDx talk called the ’The Importance of Being Inauthentic’ has been viewed nearly 300,000 times.  In this episode, Mark and I discuss how to sell more effectively, how to build trust and engagement, and why politicians, including Donald Trump, Justin Trudeau, and others really on body language to persuade. We also talk about key take away’s from Mark’s new best-selling book, Truth & Lies.

Petar Josic is the co-founder of Bespoken Bureau. He specializes in bringing top rated public speakers to the main stage. Mackenzie Yeates is the co-founder of KOTN - selling quality, raw cotton essentials bought direct from farmers in Egypt. In this unique episode, featuring a round-table format, we discuss all things public speaking: what makes a great speaker compelling, the tricks and tools to get an audience engaged, and more – & on the fashion side, we break down the world of ethical fashion and the garment industry, highlighting why KOTN's mission is so powerful. 

Samer led Iristel from a small startup to an international telecommunications service provider with infrastructure licenses on three continents.  Samer has won numerous entrepreneurial awards, including Profit Magazine's youngest CEO among the Top Profit 100 companies in Canada. In this episode, we discuss the future of broadband and 5G, the risks associated with entering emerging markets like Africa, and the imbalance of power perpetrated by legacy incumbents and the CRTC. 

Mark Cigos is the Co-Founder and Vice President at Buddha Brands Co./Temple Lifestyle Inc. The company’s hugely popular Thirsty Buddha coconut water is flying off retail shelves, and is a viable market leader in natural organic CPG. In this great conversation, Mark and I hit on competing vs "the big guys” (Coke & Pepsi), what it takes to play in the US as a Canadian brand, and the business impact of appearing on Shark Tank or Dragon’s Den.

In this short “minisode"  Adam narrates a highlight reel from great guests such as Drew Green of Indochino, CEO Whisperer Cameron Herold, and others. 

John is the founder of Lettieri Coffee, and Hero Certified Burgers, one of Canada’s fastest growing burger chains. With a diploma in dairy technology, John comes from a lineage of food entrepreneurs – his father being the first to bring Gorgonzola cheese and San Pellegrino into Canada. In this raw, but very fun episode, John shares candidly about his start in the food business, the impact of Starbucks, the transition from coffee into burgers, and the life lessons he’s learned along the way.

Ilana Ben-Ari is the founder and CEO of Twenty One Toys. The company’s first product The Empathy Toy, is now used in thousands of schools, homes and corporations across 45 countries. It was featured in TIME as one of 6 new technologies shaping classrooms and offices of the future. In this episode, we discuss the rise of her toy start-up, how to teach empathy and "soft skills", why toys are the new textbooks, and the gap between what kids are being taught vs. what jobs will actually exist when they graduate.

Matt Larochelle is the co-founder of the Extreme Bean, and he is taking the art of pickling to a whole new level. From pickling in their condo, these beans are now selling "en masse” with a jar of extreme bean consumed every 11 seconds. In this fun episode focused on niche food, we discuss the art of bootstrapping, best friends and business partnerships, how to get a niche product into national retail, debt vs. equity, and launching products that celebrate social and fun parts of life. 

Kim is the President and Founder of Frame of Mind Coaching™ and JournalEngine™ Software. She is recognized as world leader in thought mastery. In this incredible episode, we hit on belief systems that hold us back from getting what we really want, how we can find our unique ability and harness it,  and the 3 ways extraordinary leaders think that separates them from the average. Kim also shares some deeply impactful client stories in this fun and intense conversation about crafting an extraordinary life. 

Cameron Herold, author, speaker, and entrepreneur is known as the CEO Whisperer. He is the mastermind behind hundreds of companies’ exponential growth. The current publisher of Forbes magazine, Rich Karlgaard, called Cameron Herold the best speaker he’s ever heard. In this episode, we talk about bridging the culture gap across generations, spotting entrepreneurial traits in kids, the potential collapse of the college system, and how balance is about focusing on the 5 F’s: Friends, Family, Fitness, Finance, and Faith.

Jeff Warren, who some call the meditation MacGyver, is a Canadian meditation teacher, writer, and author. He recently co-wrote the New York Times bestseller, 'Meditation for Fidgety Skeptics' with ABC news anchor Dan Harris, and continues to lead the ever-expanding Consciousness Explorers Club, a nonprofit meditation group based in Toronto. In this episode, Jeff and I discuss various forms of meditation,  the struggles people have with respect to maintaining a practice, and how meditation can help cope with (and perhaps even eradicate) symptoms of ADD, anxiety, and depression. 

In this episode focused on retail and men’s fashion, entrepreneur & Indochino CEO Drew Green shares how the retailer plans to grow through more showrooms and expansion into outerwear. We explore a number of topics including; why money is not always the best motivator, how millennials actually like to dress up despite “casualization” in workplace dress codes, and striking life balance as CEO of one of the world’s fastest-growing apparel companies. 

In this episode, Adam summarizes the best moments from the early episodes of E2. In this short 10+ minute episode, Adam narrates a highlight reel of favourite moments from the likes of UGG founder Brian Smith, Brian Scudamore of 1800 Got Junk, controversial NY Times best-selling author Tucker Max, and more. 

Jeff Dennis is, in his words, the world's only entrepreneur in residence at a law firm. In this episode, Jeff and I discuss issues facing startups, balancing marriage and entrepreneurial life, significant disruptions coming to the legal industry, and why Trump’s vision equates to turning the clock back to the 1950’s. We explore some deep topics in this fun 40-minute chat. 

Nicole Verkindt took home “Woman Entrepreneur of the year” in 2017. She sits on numerous boards and is the Founder of OMX which she started after getting fired from a job.  In this episode, Nicole discusses how to get a start-up off the ground while you’re working, why she never hires based on University degrees or “letters", and how she feels a strong personal responsibility to the broader network of female entrepreneurs. 

University drop out turned hyper successful JUNK MAN, Brian shares openly about his life of entrepreneurship. Brian discusses how he convinced his father that dropping out of school to start a junk business was a good idea, and why hiring an ex Starbucks executive turned out to be a huge failure.

In this episode, Aussie entrepreneur Brian Smith,  founder of global enterprise UGG boots, shares his story about starting UGG with less than $500, and an idea to bring sheepskin to California. Brian shares his early stories about raising cash in the 80’s, why understanding finance is key, and how the universe conspires to help you reach your goals. 

Tucker Max is a New York Times best-selling author and entrepreneur, and founder of Book-in-a-box. In this episode, Tucker shares stories about the early days of Book-in-a-Box, his list of mistakes as a CEO, and why baby-boomer parents are perhaps the worst generation of parents EVER. 

Russell Verbeeten was a member of the team at Ethereum during its early days before joining ConsenSys. Russell is a quiet Blockchain veteran, technologist, and industry expert who in this episode, shares his detailed insights into the world of cryptocurrencies and what’s coming. In this episode, we explore topics such as: Blockchain, Cryptography, cryptocurrency and the differences in terminologies The problem with today’s web servers, closed source systems, and the issue of security and trust.

Night-club king, turned software entrepreneur, Saud shares his transition from the nightclub underworld to family man and spiritual entrepreneur. We explore a number of topics in this episode including: How Saud got started as an entrepreneur in College, The dark underbelly of the nightclub scene, The value of credit, and how Saud learned about credit after he married, How Saud walked away from 7 figures to start fresh and more!